American Crew Firm Hold Styling Gel delivers strong, long-lasting hold with high shine, keeping styles in place all day.
About Firm Hold Styling Gel
This alcohol-free gel gives firm holding power and a glossy finish while helping hair look thicker. Its low pH helps avoid drying out the scalp, so it's comfortable for everyday styling.
Key features
Firm, long-lasting hold
High-shine finish
Alcohol-free, low-pH formula
Helps hair look thicker
How to use
Apply to towel-dried hair, working from the scalp to the ends, and push the hair into place. Leave to set.