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Lattafa Perfumes Asad Eau de Parfum 100ml is a 2021 men's release from the UAE-based Lattafa house — widely considered the brand's most-recognised modern men's signature. A bold oriental composition with black pepper, tobacco and pineapple at the top, a patchouli, coffee and iris heart, and a deep vanilla, amber, benzoin and labdanum drydown.
About Lattafa Perfumes
Lattafa is the UAE-based Sterling Parfums-owned fragrance house, today one of the most widely-collected Middle Eastern perfume brands worldwide. The line is best known for accessibly-priced oriental and oud-led compositions that have become reference points among collectors looking for value alternatives to higher-priced niche releases — with Asad standing as the flagship men's release.
Existing Lattafa collectors and anyone drawn to bold, pineapple-tobacco-coffee compositions in the modern niche-style oriental tradition — and a popular value alternative for fans of higher-priced niche pineapple-tobacco signatures. Best in autumn and winter wear, evenings out and dressed-up occasions.
How to use
Spray two to three times onto pulse points: throat, behind the ears and on the wrists.
Allow the pepper-tobacco-pineapple opening to settle without rubbing the wrists together.
Layer with a neutral, unscented body lotion to extend longevity.
Re-apply only as needed — Asad projects strongly on its own.