Aveda Blonde Revival Purple Toning Shampoo gently cleanses blonde, grey and silver hair while purple pigments counteract brassy and yellow tones. Its low-lather formula tones without stripping, leaving hair conditioned and refreshed.
About Blonde Revival
A toning shampoo from Aveda with a high concentration of purple pigment, developed to maximise toning benefits with a gentle, low-lather cleanse.
Key features
Purple toning shampoo for blonde, grey and silver hair
Counteracts brassy and yellow tones
Low-lather formula tones without stripping
Progressive toning – leave on longer for more neutralising
Key ingredients
Acai oil
Passionfruit oil
How to use
Apply to wet hair and leave for 1–3 minutes depending on the desired toning, then rinse thoroughly. Follow with the Blonde Revival conditioner.
Who it’s for
Anyone with blonde, grey or silver hair who wants to keep their tone cool and bright.