KVD Vegan Beauty Everlasting Blush in Poppy is a richly pigmented, true coral-red powder that delivers a healthy, sun-kissed flush in a single sweep. The refill format slots into KVD's reusable magnetic compact, allowing you to swap shades without buying a new case — better for the planet, and beautifully minimal on the dressing table.
About KVD Vegan Beauty
KVD Vegan Beauty (formerly Kat Von D Beauty) is a Los Angeles-based brand committed to 100% vegan formulations and cruelty-free practices. The line is known for its high-pigment, artist-grade colour payoff and bold, body-art-inspired shade ranges.
Key benefits
100% vegan, cruelty-free formulation
Long-wearing, finely milled powder for streak-free blending
Highly pigmented — buildable from a soft flush to bold colour
Refill format compatible with KVD's reusable Everlasting Blush compact
Who it's for
Vegan-conscious make-up lovers who want artist-grade pigment. Poppy flatters warmer to neutral skin tones beautifully and works for daytime fresh looks as well as evening intensity.
How to use
Click the refill pan into your KVD Everlasting Blush compact magnet.
Swirl a fluffy blush brush across the powder, tapping off any excess.
Apply on the apples of the cheeks, blending upward toward the temples.
Build coverage gradually for stronger intensity; finish with a setting spray for longest wear.