Jimmy Choo I Want Choo Forever Eau de Parfum is a sumptuous, gourmand-floral fragrance from the brand's celebrated I Want Choo line. Launched in 2022, this 100ml spray pairs juicy black cherry liqueur and rose with a creamy heart and a sensual vanilla-amber drydown.
About Jimmy Choo
Founded in London in 1996, Jimmy Choo is one of the world's most iconic luxury shoe brands. The fragrance line, produced under licence with Inter Parfums, brings the brand's glamorous, red-carpet aesthetic into modern perfumery.
The bold, expressive woman who loves rich, sensual fragrances with a fruity-cherry twist. Excellent for evening wear, date nights and the cooler months from autumn through winter.
How to use
Spray onto pulse points: inner wrists, neck and behind the ears.
Hold the bottle 15–20cm from the skin for an even mist.
Allow the fragrance to dry naturally — avoid rubbing the wrists together.
Refresh sparingly through the evening — the EDP concentration projects beautifully.